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How Much Should A SaaS Startup Invest in Sales & Marketing?
Published: 17/09/2017How much should a SaaS startup invest in sales and marketing at different stages of the business? This is a very nuanced question, but benchmarks do provide some guidance for what is reasonable. Sales ... Read moreSource: www.tomtunguz.com -
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Ownership - A Defining Trait of a Leader
Published: 13/09/2017One of the hardest things for me is to admit is when I’m wrong. It’s hard first to admit it to myself. But harder yet is to admit the error to others. It could be my wife or my colleagues. ... Read moreSource: www.tomtunguz.com -
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Should You Consider Emotional Intelligence When Hiring Your Startup's Team?
Published: 10/09/2017How important is hiring for emotional intelligence? EQ or EI was introduced in 1964 by Michael Beldoch and popularized by Daniel Goleman in 1995. I hear EQ uttered in nearly every job interview and ev ... Read moreSource: www.tomtunguz.com
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The Challenges of the Platform Go To Market
Published: 6/09/2017One of the most difficult go-to-market strategies for startups is platform. Platform go to markets mean selling software that can do many things, depending on the customer need. Selling a platform is ... Read moreSource: www.tomtunguz.com -
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The Theory and Data Underpinning Sales Commission Plans
Published: 4/09/2017Every startup’s sales commission plan is different. But it’s key to understand the theory and the benchmark data that governs the creation of sales commission plans to create a good one fo ... Read moreSource: www.tomtunguz.com -
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Hiring for a Discipline You Know Little About
Published: 31/08/2017Your startup is growing. You suspect you have initial product market fit. Time to hire the first head of each department. Sales, marketing, customer success, engineering, product management. Some foun ... Read moreSource: www.tomtunguz.com
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The Volatility of Multiples in the Public SaaS Market
Published: 21/08/2017We’ve seen quite a bit of volatility in the valuations of publicly traded software companies over the last 5 years. In 2014, the average software company traded at 7.7x forward revenues - the su ... Read moreSource: www.tomtunguz.com
