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Bursting The Bubble: Why It’s Surprising To Learn How Few People Visit Cultural Organizations

Published: 12/06/2019

Research shows 16% of the US population has visited a cultural organization – such as a theater performance or a natural history museum – in the last two years. We share and discuss this statistic fre ... Read more

Source: www.colleendilen.com
Help or Hindrance? The Secret To Successful Onsite Technology in Cultural Organizations

Published: 4/06/2019

Technology won't solve your cultural organization's problems. At least, not on its own. At IMPACTS, we’re often asked to look into the data-informed pros and cons of onsite technology usage, in terms ... Read more

Source: www.colleendilen.com
Your Members Visit All The Time! …Or Do They? (DATA)

Published: 29/05/2019

Here's how often members and subscribers actually visit. Note: We are including subscribers to performing arts organizations in our use of the word “members” in this article. You’ll see the organizati ... Read more

Source: www.colleendilen.com

Your Members Aren’t Always Your Visitors – And That’s Okay (DATA)

Published: 22/05/2019

Nearly 20% of members do not take advantage of free admission – and what we know about them may surprise you! One of the most well-known benefits of becoming a member to a cultural organization is fre ... Read more

Source: www.colleendilen.com
How Often Do People Really Revisit Cultural Organizations? (DATA)

Published: 15/05/2019

Are most people likely to revisit your cultural organization every year? No. But they may be far from lost audiences. We at IMPACTS often encounter a myth among cultural executives: That audience rete ... Read more

Source: www.colleendilen.com

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