'The industry is killing itself': Critics say TV is stalling in its efforts to get its advertising act together

Published: 12/05/2019
'The industry is killing itself': Critics say TV is stalling in its efforts to get its advertising act together
Source: WWW.BUSINESSINSIDER.COM

The TV networks will kick off their upfronts this week, pushing the staying power of their talent and shows. But advertisers are frustrated, saying the networks' effort to battle Google and Facebook have stalled. They complain that cooperative efforts have stagnated while TV is still filled with ad clutter that's a turnoff to viewers. Some say nothing will happen as long as TV ad spending holds

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