‘It Won’t Happen to Me’: Why People Don’t Prepare for Disasters

Published: 13/07/2018
‘It Won’t Happen to Me’: Why People Don’t Prepare for Disasters
Source: WHARTON.UPENN.EDU

Major hurricanes can cause mass casualties and catastrophic damage, and yet people never seem to be as prepared as they could be. Wharton's Robert Meyer explains why -- and what can be done about it.

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